Have a Product Idea? Research It Before You Build It.
You have an idea. Before you spend thousands on design, engineering, prototyping, or manufacturing, find out what already exists, who you’re competing with, and what the market is telling you.
An idea can sound completely original until you discover a similar product already exists.
Before spending thousands on design, engineering, prototypes, tooling, or inventory, understand the landscape surrounding your idea.
What already exists and how similar products are positioned.
Who sells it, what they charge and how they compete.
Customer feedback, demand indicators and potential concerns.
Relevant publicly available patent and prior-art information.
When we identify a meaningful comparable product, Verto Nexus documents what is publicly available about that product and places it alongside your concept for comparison.
Problem
Target customer
Features
Pricing
Positioning
Sales channels
Customer response
Similarities
Differences
Potential opportunities
Give us an overview of your idea.
Non-disclosure agreement (NDA) before confidential information is provided.
We investigate the landscape.
We analyze what the evidence may mean.
You receive your assessment and review the findings with us.
Before you provide confidential or proprietary information as part of a retained engagement, Verto Nexus will enter into an NDA with you covering the confidentiality obligations applicable to the information shared during the engagement.
Verto Nexus does not provide legal advice. Clients with significant intellectual-property concerns should consult a qualified attorney.